In an era of, BNPL(Buy Now Pay Later) Cards and Innovative Neo Banks like Jupiter(in partnership with Federal Bank), the Market Leader since liberalization, HDFC Bank is trying to catch up.
Buy Now Pay Later (BNPL): A Fast Catching Trend in India
HDFC Bank is bringing a bundled offering to attract customers from all age groups and professions.
HDFC Bank Exclusive Offers During Diwali 2021
The offering is made up of
Loans(Individual) – Personal, Car, Gold, Home, Vehicle Loans(Business) – Business Easy EMI – Flexible Payment Terms Secured Loans at ~10% Cards – With Different Offers Linked to them
HDFC Bank Tie-Up with Amazon India
The bank is hoping to cash in on the consumption story of India that has been dented owing to the Covid-19 related lockdown and subsequent job losses.
Covid-19 India: Lockdown, Jobless and Reduced Spending
For utilization of the offers and the cash through borrowings, HDFC has tied up with over 10,000 merchants. As an example, the bank offers a cashback offer of Rs Rs 6,000 on the recently launched iPhone 13.
Exclusive Offer from HDFC Bank on buying recently launched Apple iPhone-13
Hope you find this helpful
https://www.hdfcbank.com/personal/resources/learning-centre/pay/celebrate-festive-treats-with-hdfc-bank HDFC Bank launches festive offers, partners with over 10,000 merchants
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I am a scientific researcher who is taking to blogging for elucidating the nuances of technology and how its evolution is impacting our day-to-day life.
Recently, I have also started writing about investing in the financial markets to untangle various investing nomenclature.
View all posts by Gurudatt Rao
November 17, 2021
Amazon, Apple, BNPL, Buy Now Pay Later, consumption, Covid-19, EMI, Federal Bank, HDFC Bank, iPhone13, Jupiter, Loans, Neo Banking
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